As an Enneagram 5, I'm naturally analytical and observant, with a deep curiosity for finding answers, studying human behavior, and appreciating beauty. My journey into UX/UI design started with a passion for people—understanding how they think, feel, and react. This curiosity led me to immerse myself in UX/UI design for eCommerce brands.

eCommerce resonated with me because it combines my love for understanding people, psychology, aesthetics, and storytelling through design. This passion has made me obsessed with refining my design decisions through eCommerce strategies like conversion rate optimization, exploring why some designs are more effective than others, and understanding how continuous, data-backed improvements can drive business success.

We’re living in an incredibly fast-paced digital world, with AI and new tech reshaping everything we do and the content we consume. While it can be overwhelming, it’s also exciting—and it’s taught me the importance of adaptability. As a self-taught designer, I see every challenge as an opportunity to learn and grow, staying on top of trends to meet the ever-changing needs of users. My journey has given me the confidence to tackle complex design problems and stay ahead in this dynamic industry.